5th International Scientific Conference European Realities – Power – Akademija za umjetnost i kulturu u Osijeku

Academy of Arts and Culture in Osijek is organizing

5th International Scientific Conference – European Realities

/POWER/

(Osijek, 25th March 2022)

Co-organizer

Croatian Academy of Sciences and Arts, Center for Scientific Work in Vinkovci, Croatia

Doctoral School of J. J. Strossmayer University of Osijek

Conference program

Invitation Letter European Realities – Power 2022

Application form European Realities – Power 2022

Editorial policy European Realities – Power 2022

Paper Guidelines_European Realities – Power 2022

Statement of originality

International Scientific Conference European Realities is fifth in continuation science conference in 2013. It is engaged in interdisciplinary research and analysis of cultural, educational, artistic, and scientific policies in the European context and their consequences on specific aspects of the contemporary social and cultural environment. The first conference in 2013 was devoted to the role of national identity in the context of the European Union. The second conference, held in 2015, dealt with the issue of cultural, educational, artistic, and scientific policies in the context of the 200^th anniversary of the birth of Josip Juraj Strossmayer. The third conference, which took place in 2017, focused on modern media and media culture. The fourth conference in 2019 was related to the inevitable adaptations of culture, management, creative industries, media, and public communication in the general digital environment.

The umbrella theme of the conference, organized by the Department of Culture, Media, and Management, is POWER. In the broadest sense of the word, power will be viewed as a social phenomenon that implies the possibility of creating or preventing change. Furthermore, adapting depends on a collaborative and flexible approach and an approach that opens up new spaces for collaboration.

Power largely depends on cultural, media, and economic trends. It manifests itself in phenomena such as “Cancel culture,” which gives and deprives individuals of power through social networks and media. To this end, the question arises as to what kind of power movements like «#Me Too» or «Black Lives Matter» question and created. The consequences of the Covid-19 pandemic have affected power distribution in economic, media, scientific, legal, educational, and cultural-artistic aspects. Therefore, it is necessary to encourage the academic community to interdisciplinary reflection on the power problem in our time, to take an analytical approach dealing with power relations in phenomena mentioned above.

The conference questions who and in what way defines, transmits, and creates power and strengthens the synergy between cultural, educational, artistic, and scientific policies and public communications of the modern age, thus enabling the establishment of a stimulating research platform summarized in the fundamental goals of the conference:

Power and the digital universe – media, educational and social aspects – how digital technology and today’s dominant mass media – such as the Internet and television – define, transmit, and create power. Ubiquitous digital platforms, influencers, digital humanity, artificial intelligence can reposition the existing or create new power relations. Online schooling – highlighted in times of coronavirus crisis – has affected power relations in education systems where perceptions of knowledge are changing. The thematic unit touches on the broadest range of linguistic, racial, national, political, social, class, religious, local, gender, fashion, or any other identities that reflect influence or serve to create some power in contemporary societies.
Power in the legal, economic, and scientific environment – power implies the possession of material and non-material that affect the ability to create, act and influence the outcome. How do adaptability, innovativeness, knowledge workers, networking, ICT technology, creativity, and other factors, contribute to developing competitiveness and enable the multiplication of power? The new reflections on the relationship between power and identity and the need to find new normative-legal solutions have arisen from crises, e.g., the migrant crisis that has been going on in Europe since 2015 or the current ones caused by the coronavirus.
Power in cultural and artistic space and production – concerns contemporary art production and its relation to management. Power always mirrored in the creative output reflected beliefs that were already, or will eventually become, socially accepted and even dominant. The question is whether Can we view the action in the field of culture and art outside the activist context and relationship towards (inter)national power – is this possible without the help of management, the market, and its parameters of power?

Some of the topics for discussion within the thematic units of the conference:

Power and the digital universe – media, educational and social aspects

Information disorders, information manipulation, hate speech – new regulations and new responsibilities
Influencer culture and aesthetics – “Cancel” culture, Cyberculture, the idea of the virtual, from stars to selfies
Cultural representations and the power of media
Ecstasy of media and communication, digital transformation
Popular culture in the media
Protection of media freedom in the digital age
Artificial intelligence and digital humanity
Identity – language, gender, media, virtual
Educational aspects in the digital age
The public sphere in the digital environment
Public relations as a text and a profession

Power in the legal, economic, and scientific environment

Creative economy: future and development trends
The impact of unconventional practices and digital marketing
Projects and partnerships – modeling and financing in the digital age
Development – formation and adaptation of organizations to a dynamic environment (construction, financing, and management)
Reputation economy: branding, tourism, entrepreneurship, ICT
The relationship of economic and political power
Migration – European aspects, legal regulations, and cultural rights
European legal framework – information, institution, individual

Power in cultural and artistic space and production

Art and creativity as responsibility
Digital technologies in art production and dissemination
Technocreativity
Creative crossroads: cooperation of culture and art with other fields, institutions, and individuals
Aesthetics of music
Literature, cultural heritage, cultural consumerism, theatre studies – development potentials

The guidelines mentioned above are not binding. They only point to the diversity of possible perceptions of power as a permanently present social phenomenon. In addition, it seems complicated, for example, to talk about cultural identity or discuss artistic production outside of their digital reflections. In this sense, the 5^th International Scientific Conference European Realities – POWER participants are invited to interdisciplinary thinking on the issue of power, and the division into three thematic units is for general guidance only.

Plenary speakers:

Prof. Dr. Joaquin Barriendos

Universidad Andina Simón Bolívar, Quito

Ecuador

Prof. Dr. David Freedberg

Columbia University

SAD

Ivana Nobilo, Ph.D.

Swiss School of Business and Management Geneva,

Switzerland

Organizers/Co-organizers

Academy of Arts and Culture in Osijek, Croatia

Croatian Academy of Sciences and Arts, Center for Scientific Work in Vinkovci, Croatia

Hochschule der Medien, Germany

Politécnico do Porto, Portugal

Univerzita Sv Cyrila a Metoda Trnava, Fakulta masmediálnej komunikácie, Slovakia

Universidad Complutense Madrid, Facultad de Ciencias de la Información, Spain

Swiss School of Business and Management Geneva, Switzerland

University in Mostar, Bosnia and Hercegovina

Organizing Committee

Krešimir Purgar, associate professor

Borko Baraban, assistant professor

Hrvoje Mesić, assistant professor

Marija Šain, assistant professor, president

Marta Borić Cvenić, assistant professor

Damir Šebo, assistant professor

Ana Sladetić, assistant professor of art

Tomislav Dagen, PhD

Igor Gajin, PhD

Darija Kuharić, PhD

Igor Mavrin, PhD

Luka Alebić, PhD

Snježana Barić – Šelmić, PhD

Marina Jambrešić, PhD

Antonija Matić, PhD

Maja Haršanji, MEcon

Marija Tolušić, Ec.S.

Tomislav Levak, MCS

Toni Podmanicki, Ec.S.

Barbara Balen, MCS

Lucija Periš, MA

Tomislav Nedić, LLM

Scientific and Program Committee

Iva Buljubašić (president), assistant professor, Academy of Arts and Culture in Osijek, Croatia

Alen Biskupović, assistant professor, Academy of Arts and Culture in Osijek, Croatia

Vladimir Rismondo, associate professor, Academy of Arts and Culture in Osijek, Croatia

Ivica Šola, associate professor, Academy of Arts and Culture in Osijek, Croatia

Marina Đukić, assistant professor, Academy of Arts and Culture in Osijek, Croatia

Tatjana Ileš, assistant professor, Academy of Arts and Culture in Osijek, Croatia

Prof. dr. Martin Engstler, Hochschule der Medien, Germany

Prof. dr. Uwe Eisenbeis, Hochschule der Medien, Germany

Prof. dr. Burkard Michel, Hochschule der Medien, Germany

Prof. dr. Lars Rinsdorf, Hochschule der Medien, Germany

Mgr. Dáša Franić, PhD., Univerzita Sv Cyrila a Metoda Trnava, Fakulta masmediálnej komunikácie, Slovakia

Assoc. prof. dr. Ján Višňovský, PhD., Univerzita Sv Cyrila a Metoda Trnava, Fakulta masmediálnej komunikácie, Slovakia

Prof. ing. Alena Kusá, PhD., Univerzita Sv Cyrila a Metoda Trnava, Fakulta masmediálnej komunikácie, Slovakia

Mgr. Andrej Brník, PhD., Univerzita Sv Cyrila a Metoda Trnava, Fakulta masmediálnej komunikácie, Slovakia

Prof. Maria Jose Cavadas Gormaz, Universidad Complutense Madrid, Facultad de Ciencias de la Información, Spain

Prof. dr. sc. Miguel Ángel Ortiz Sobrino, Universidad Complutense Madrid, Facultad de Ciencias de la Información, Spain

Prof. dr. sc. Maria Carmen Salgado Santamaría, Universidad Complutense Madrid, Facultad de Ciencias de la Información, Spain

Prof. dr. sc. Mercedes Zamarra López, Universidad Complutense Madrid, Facultad de Ciencias de la Información, Spain

Prof.dr.sc. Jacinto Gomez Lopez, Universidad Complutense Madrid, Facultad de Ciencias de la Información, Spain

Prof. Maria del Mar López Talavera, Universidad Complutense Madrid, Facultad de Ciencias de la Información, Spain

Prof. Andreu Csastellet Homet, Universidad Complutense Madrid, Facultad de Ciencias de la Información, Spain

Prof. dr. sc. Maria Inês Ribeiro Basílio de Pinho, Politécnico do Porto, Portugal

Ivana Bestvina Bukvić, associate professor, Faculty of Economics in Osijek, Croatia

Dario Silić, college professor, PhD, Swiss School of Business and Management Geneva, Switzerland

Zoran Tomić, full professor, University in Mostar, Bosnia and Hercegovina

Sanja Bijakšić, full professor, University in Mostar, Bosnia and Hercegovina

Dragan Čalović, full professor, Megatrend University, Serbia

Partners:

City of Osijek Osijek-Baranja County

Important dates:

Abstract submission deadline: extended to February 28th, 2022
Abstract acceptance notification: February 18th, 2022
Conference fee payment deadline: March 1st, 2022
Paper submission and a signed Statement of authorship and originality of the paper: June 30th, 2022, deadline is being extended to September 15th, 2022
Papers should be sent to: europskirealiteti@gmail.com

Conference Fee

Conference Fee – 750 HRK / 100 € per paper

Conference fee includes taking parts at the Conference, attendance of the events, promotive materials, refreshment during breaks, Conference Proceedings.

The conference fee payment deadline is March 1st, 2022.

Every participant may present one paper at the Conference either as the author or co-author.

Participant without presentation of paper (listening, with certificate) – 300 HRK / 40 €

Payments should be done at the following account:

Akademija za umjetnost i kulturu u Osijeku

P. Svačića 1f, Osijek

IBAN: HR7323600001102689236

OIB:60277424315

Obligatory details to be included:

purpose of the payment – Conference fee
participant’s name and OIB

Papers sent after deadlines will neither be reviewed nor published in the Conference Proceedings.

Conference proceedings in English will be submitted for evaluation to databases Web of Science and EBSCO (please note that the selected texts have to meet all requirements related to academic texts in English; the highest quality of professional translation is required).

Application forms should be sent to: europskirealiteti@gmail.com

Contacts:

Marija Šain, assistant professor (marija.sain@aukos.hr)

Barbara Balen, mag. cult. (barbarabalen8@gmail.com)

Marina Jambrešić, PhD (marinacepo@outlook.com)

Conference Secretary:

Marina Jambrešić, PhD (marinacepo@outlook.com)

Official languages: Croatian / English

IMPORTANT INFORMATION:

The Conference is planned to be onsite.

In the case of an unfavorable epidemiological situation, the organizers remain the right to change how the Conference will be held.

In the case of an unfavorable epidemiological situation, the organizers also remain the right to change the date of the Conference.

All participants will be informed about the possible changes. The information will be available on the Conference’s official website.

The deadlines for paper submission and the Conference Proceedings publication will remain the same, regardless of the pandemic situation and possible changes in the Conference’s format and date

Conference proceedings European Realities – Power